— Pitti Immagine is pleased to announce a new strategic collaboration with KOCCA (Korea Creative Content Agency), the government agency under South Korea’s Ministry of Culture and Tourism, to promote Korean fashion, music, and video entertainment formats with a special event at Pitti Uomo in June 2025.

As the first Italian branch of KOCCA opens in Milan, this partnership underscores KOCCA’s mission to support Korea’s cultural expansion internationally and Pitti Immagine’s commitment to fostering cross-cultural exchange and spotlighting innovative global trends.
The June event will provide a unique platform for the Pitti Uomo community of international buyers, media, and visitors to explore Korean creativity and talent upclose.

— the newsstand of Pitti Immagine dedicated to independent and collectible magazines, participates in the Isola Design Festival during Milan's Fuorisalone, with over 100 titles selected by Frab's Magazines.
On April 15, the National Day of Made in Italy will present a unique selection dedicated to fashion.

— Today the first meeting was held in Florence of the new Board of Directors of Pitti Immagine which will be guiding the Company for the three-year period 2023-2026.  Firstly, the new president, Antonio De Matteis, thanked the Shareholders and declared that he was ready to develop the guidelines for Pitti Immagine that they, concomitantly with the appointments, had indicated to be their priorities: the acquisition of specific expertise and the implementation of organizational models that are coherent with the transformations of the global market and the promotional strategies of the companies; the further internationalization of the fairs and an acceleration of the integration between physical and digital; close collaboration with local entities in the complex challenge presented by the restoration work on the Fortezza da Basso exhibition venue; the diversification of the sectors of activities and the extension of the fair season with projects marked by selection, services, communication and production culture; a clear transition towards a company structure characterized by the best practices of sustainability and social responsibility. 

“In pursuing these objectives” says Antonio De Matteis “I am able to count on a Board of Directors made up of personalities of absolute prominence who, I am certain, will make a decisive contribution linked to both their individual entrepreneurial and managerial experiences, as well as the result of a joint effort regarding the strategies and general programs.  And, alongside them, we have a dedicated, motivated, high level operational structure that has led the company out of the deep crisis caused by Covid and which is now decisively relaunching the exhibition activities.  For this reason, I would also like to send my special thanks to my predecessor, Claudio Marenzi who, with such a spirit of resilience and courage, has been an inspiration and symbol, together with the other outgoing board members”.

The BoD of Pitti Immagine then undertook to make the following delegations: Raffaello Napoleone was confirmed in the post of CEO, Agostino Poletto in that of General Director.

The full Board was present: Antonio De Matteis (President), Antonella Mansi (Vice President), Giovanni Basagni, Stefano Borsini, Ercole Botto Poala, Marco Landi, Niccolò Moschini, Raffaello Napoleone (CEO), Lorenzo Nencini, Marco Palmieri, Niccolò Ricci. 
The Board of Statutory Auditors was also present with Massimo Bianchi (President), Deborah Sassorossi and Guido Ceron.

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— Florence Wednesday 9 June at 11.30

Digital press conference for the presentation of the programs and projects of the next edition of:

Pitti Filati 89, 28/30 June_ Leopolda Station
Pitti Uomo 100, 30 June / 2 July_Fortezza da Basso
Pitti Bimbo 93, June 30 / July 2_Fortezza da Basso

Please take note that the video is in Italian only

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