The platform that expands and integrates the experience of the Pitti Immagine fairs
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PITTI IMMAGINE knows the priorities and challenges that companies face, experiencing them itself first-hand. For this reason, it wants to offer a completely new platform in terms of look & feel, content and functions translated into a virtual environment according to the criteria that guaranteed its fairs’ success: quality, selection, segmentation, exhibition design, communication, and contemporary spirit.
Pitti Connect is a universe where physical and digital space flow in a single dimension. Born to put exhibitors, buyers and journalists in contact with each other, it creates new connections and business opportunities while generating insights and intelligent intuitions.
Pitti Connect is a universe where physical and digital space flow in a single dimension. Born to put exhibitors, buyers and journalists in contact with each other, it creates new connections and business opportunities while generating insights and intelligent intuitions.
SMART SCOUTING
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TECHNOLOGICAL INTUITION TO SEARCH, FIND, AND GET YOU NOTICED
With Pitti Connect, buyers and journalists can easily identify the brands of their interest through assisted research and advanced filtering, while exhibitors have access to all the tools designed to enrich the digital storytelling on their pages.
With the wishlist function, it’s possible to save favourites in order to organize and optimize the navigation, while the intelligent matching systems suggest routes more in line with the preferences expressed during registration, thus generating new discoveries and opportunities in a touch.
With the wishlist function, it’s possible to save favourites in order to organize and optimize the navigation, while the intelligent matching systems suggest routes more in line with the preferences expressed during registration, thus generating new discoveries and opportunities in a touch.
INNOVATIVE NETWORKING
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RELATIONSHIPS BEYOND THE BOUNDARIES OF PHYSICAL SPACE
All exhibitors are present in a single digital space, so contact is as easy as possible for buyers and journalists.
It is possible to contact them in real time via chat or request a video appointment to visit their virtual showroom on Pitti Connect, thus experiencing the spirit of the brand through a truly immersive experience.
It is possible to contact them in real time via chat or request a video appointment to visit their virtual showroom on Pitti Connect, thus experiencing the spirit of the brand through a truly immersive experience.
SECURE CONTENT
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DIFFERENT ACCESSES, MAXIMUM CONTROL
Exhibitors can narrate all aspects of their brands with multi-level storytelling, thanks to specific pages able to secure the material shared in each phase.
The contents are accessible in 3 ways:
1) Free access to all;
2) Content visible only to registered buyers and journalists;
3) Content accessible only with authorization from the exhibitor.
While the free access content includes basic information like logos, latest Instagram posts and links to the site; in the other two cases, the content can range from videos, moodboards, lookbooks and press releases that allow for a deeper knowledge. By unlocking the third level, the exhibitor also grants access to their virtual showroom on Pitti Connect.
The contents are accessible in 3 ways:
1) Free access to all;
2) Content visible only to registered buyers and journalists;
3) Content accessible only with authorization from the exhibitor.
While the free access content includes basic information like logos, latest Instagram posts and links to the site; in the other two cases, the content can range from videos, moodboards, lookbooks and press releases that allow for a deeper knowledge. By unlocking the third level, the exhibitor also grants access to their virtual showroom on Pitti Connect.
THE SHOWROOM OF THE FUTURE
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VIRTUAL SHOWROOM, REAL BENEFITS
The exhibition space becomes barrier-free: a space-time benefit for start-ups, brands and companies that want to get in touch with the Pitti trade shows’ buyer community.
The showroom of the future is already on Pitti Connect, complete with digital line-sheets that allow buyers to make simulations and send recaps of the products that they want to purchase, with the possibility to book video calls with the exhibitor to discuss the list or ask for further clarification.
The showroom of the future is already on Pitti Connect, complete with digital line-sheets that allow buyers to make simulations and send recaps of the products that they want to purchase, with the possibility to book video calls with the exhibitor to discuss the list or ask for further clarification.
AGENDA SETTING
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SCHEDULE AND ORGANIZE WITHOUT LIMITS
With the Agenda function available to exhibitors, buyers and journalists, one can organize meetings without limits of space and time.
In this way it is possible to get the most out of the fair, managing business commitments with a single tool.
In this way it is possible to get the most out of the fair, managing business commitments with a single tool.
REPORTS IN REAL TIME
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DATA AND INSIGHTS TO GROW BETTER
Dedicated reports with data and trends enrich the experience of exhibitors on Pitti Connect by allowing them to refine their profiles and maximize their performances.
SPECIAL AND LIVE CONTENT
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A COMPLETE IMMERSION IN THE EVENT, EVEN FROM A DISTANCE
With Pitti Connect, online and offline visibility merge thanks to experiences conceived as a continuum between the two dimensions and innovative services designed to be enjoyed in real time.
An occasion to discover, deepen, verify, update, and stay in touch. A precious source of lighthearted and profound content close to the world of buyers and members of the trade. Content in which you can participate in first person: live events, formal and semi-formal talks, meetings with exhibitors, and guided visits by special correspondents.
An occasion to discover, deepen, verify, update, and stay in touch. A precious source of lighthearted and profound content close to the world of buyers and members of the trade. Content in which you can participate in first person: live events, formal and semi-formal talks, meetings with exhibitors, and guided visits by special correspondents.
EVEN MORE EFFICIENT
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Keeping up with the “new normal” contemporaneity also means knowing how to constantly reinvent yourself. the pitti connect team already plans to launch additional digital services for the next events: an even more advanced version of the platform, with new features and oriented to big data, AI, and online-offline integration.
For more information, please contact the following email addresses