The history of the Choupette began with the desire of the founders to create quality and beautiful clothes for their own children and friend’s children, which, for all their advantages would remain affordable. The brand announced itself in 2007 by presenting a wide range of goods for newborns and children from the year. Successfully occupying its niche and dynamically developing, Choupette gradually enlarged the assortment with new product groups, capsule collections and increased the size range. Today Choupette is an exclusive designer clothes for children from 0 to 14 years old. For 10 years of existence the Russian brand Choupette has won the hearts of customers from many countries of the world and fallen in love with even the punctilious buyers. Brand founder’s own children had time to grow, but the principle of attitude to the clothes Choupette remained unchanged: to create things which design and quality will be appreciated by any loving parent.