Storeis, an independent e-commerce consultancy and digital marketing agency specializing in the beauty sector, will be at Pitti Fragranze on Sunday, September 15 (12:30 PM at the UniCredit Fragranze Arena) to present an analysis of consumer evolution in the digital era.
The presentation "Scent of the Digital Age” will explore how consumer habits and expectations have evolved and how brands can adapt their strategies to meet these new demands. The presentation agenda will include an in-depth analysis of emerging trends, a study into online purchasing behavior, and an examination of the role of social media—particularly TikTok—in the discovery and selection of fragrances.
About Storeis
Storeis is an independent e-commerce consultancy and digital marketing agency specializing in the Beauty, Fashion, Luxury, Sport, Retail, and Consumer Electronics sectors. The company positions itself as a long-term business partner for the brands it collaborates with, supporting digital transformation processes by integrating the specialized skills of its internal teams. In addition to strategic consulting, Storeis offers services in temporary management, training, and implementation of digital marketing plans. Recognized as a Leader della Crescita [Growth Leader] by Il Sole 24 Ore and named one of FT 1000 Europe's Fastest Growing Companies 2023 by the Financial Times and Statista, since 2021 Storeis has been certified as a Great Place to Work™, Best Workplace for Gen Z™, Millennials™, Women™, and Diversity, Equity & Inclusion™, and has won the Smart Working Award from the Politecnico di Milano.
The presentation "Scent of the Digital Age” will explore how consumer habits and expectations have evolved and how brands can adapt their strategies to meet these new demands. The presentation agenda will include an in-depth analysis of emerging trends, a study into online purchasing behavior, and an examination of the role of social media—particularly TikTok—in the discovery and selection of fragrances.
About Storeis
Storeis is an independent e-commerce consultancy and digital marketing agency specializing in the Beauty, Fashion, Luxury, Sport, Retail, and Consumer Electronics sectors. The company positions itself as a long-term business partner for the brands it collaborates with, supporting digital transformation processes by integrating the specialized skills of its internal teams. In addition to strategic consulting, Storeis offers services in temporary management, training, and implementation of digital marketing plans. Recognized as a Leader della Crescita [Growth Leader] by Il Sole 24 Ore and named one of FT 1000 Europe's Fastest Growing Companies 2023 by the Financial Times and Statista, since 2021 Storeis has been certified as a Great Place to Work™, Best Workplace for Gen Z™, Millennials™, Women™, and Diversity, Equity & Inclusion™, and has won the Smart Working Award from the Politecnico di Milano.
