MANE renews its presence at Pitti Fragranze 2024 with a new edition of the RAW by MANE conference, the format dedicated to the most important raw materials in perfumery. This year's event, titled "The New Gourmandise: From Taste to Fragrance," will tantalize the taste buds of the most passionate gourmands on Friday, September 13, at 11:00 AM.

With its extensive expertise in fragrances and food aromas, MANE will take participants on a journey to discover the New Gourmandise: from innocent culinary indulgence and timeless olfactory addiction to a powerful source of inspiration for contemporary artistic perfumery.

The conference will be hosted by:

Melanie Duhamel (Fragrance Division Director, MANE Italy, Spain, and Portugal)
Paolo Di Muzio (Sales and Marketing Director, MANE Italy)
Cristina Stefanutti (Marketing Manager, Fragrance Division, MANE Italy)
Cristiano Canali (Perfumer, MANE)

“Taste and Smell by MANE” Interactive Workshops
Following the conference, Pitti Fragranze attendees will have the opportunity to engage further with the essence house by participating in two demonstrative workshops titled “Taste and Smell by MANE”. These workshops are scheduled for Friday, September 13, at 12:30 PM and 3:00 PM.