“The exciting link between the sense of smell and its relationship with the emotional meanings attached to scents”. 

There are so many amazing scents in the world and there are so many different men that are sexy and seductive. 
HUNQ emerged into the scent of men in search of the sexiness of working men and discovered: "it is ok to be smelly - it’s all about the chemistry”
After a hard-working day, men have their own specific smell.