On Friday 14 September, at 4 pm, Spazio Conferenze of the Stazione Leopolda, the second of the four talks dedicated to the Asian market will take place. Chandler Burr will present "How to get in and do not land on your face" by giving voice to three experts in the sector, who will focus on the market dynamics of the olfactory universe of two very distinctive commercial and cultural worlds: China and Japan.
First of all Ramdane Touhami - the mind behind Officine Universelle Buly, a brand that has taken the values ​​of 20th century French beauté to the future. Ramdane will tell his Brand’s "success story", which has moved from Paris to the East, landing in Tokyo, Séoul, Hong Kong, up to Taipei. Prestigious speakers will come from the Chinese capital: Lin Lin, reference trend-setter of the Beijing fashion scene and CEO of the China International Beauty Expo in Beijing, Guangzhou and Shanghai; and Rosaline Lou, creator of Scent Library, the first olfactory bookshop in the world, with 60 stores all over China and a true olfactory library of everyday life essences.