For Pitti Fragranze, Profumeria Aline will be opening its new boutique in Piazza San Giovanni in partnership with The Estée Lauder Companies, inviting guests on a multi-sensory journey through the various treatments offered by Estée Lauder Companies beauty brands (Estée Lauder, Clinique, La Mer, Tom Ford Beauty, By Killian, Editions de Parfums Frédéric Malle, Ermenegildo Zegna and Aerin). Friday 14 and Sunday 15 September, cocktails from 6 pm to 9 pm. A unique opportunity to experience the customized services provided by Beauty Experts: make-up application, skincare consultation and fragrance journeys.