The over 50-Year History of our company ("a family company") is a real feather in our cap.

During this period much has happened

Fashions, styles, materials, products, processings, generations: all is changed. What we considered a certainty yesterday, today it's become obsolete. 

Anyway we have always looked ahead and we have tried to anticipate the tendencies of the fashion and of the market turning every product into a comforting reliable creation. 

That has been possible also thanks to a strong and constant dedication to the research taking advantage of the precious collaboration of professional athletes.

With this spirit in 2008 we have created the brand "Pridance" because we wanted innovate in the name of tradition. An apparent contradiction that however it has been translated into products of high quality (realized with machines of new generation), with a wide range and affordable prices.

This is our past, but also our mission for the present and for the future.