HELPS NATURE is a brand designed with nature in mind. By choosing exclusively organic materials such as certified Gots cotton, Alessandra the founder and Sophie the designer, have embraced the concept of "zero waste", reusing and putting together pieces as patchwork to give them a second life.
The project was born from the union of two cultures, the Italian and the English:
they combined their creativity and their style to design a sustainable children's clothing collection, respecting the environment without sacrificing quality.  
Determined to have a low impact, they worked on a small collection with a few long-lasting pieces that can be handed down for generations, to favor the concept of ethical and sustainable fashion. HELPS NATURE loves the planet and also animals, it needs to involve as much people as possible in a community to spread its enviromental education project. The logo is a little chick with the earth in its tummy and this animal was chosen becouse it is one of the many victims of intensive farming, the number one source of suffering for animals.The damage caused by the agricoltural activity has a negative impact on the enviroment and on people's health and we are very sensitive to this issue. Therefore part of all our profit will be donated to associations who fight every day to save these animals.