Belan is a blend of heritage and contemporary fashion, an innovative look, a mix of traditional know-how and modern design, with garments made for the most special occasions and others adapted for the everyday, always with excellent workmanship. With more than thirty years of experience, Belan proposes a global and holistic space in children’s fashion. It accompanies a child from the first step, and pace by pace, into pre-adolescence.

The products within this brand are focused on respecting the timing of the wonderful journey that characterizes childhood.

The brand achieves, by both product and philosophy to “capture the moment” of innocence and purity in childhood with its newborn and ceremonial lines, while also accompanying children into pre-adolescence, in every moment during the journey of childhood: from the most cheerful moments during playtime, to the most profound and heartfelt moments like a communion or an important family ceremony. 

Most importantly, Belan proposes a childhood from which the joyous and loving ways of children are imparted as life’s greatest gift. Their smiles, their eagerness to discover the world, their enthusiasm to make the most out of life… forms a universal language that knows no borders, race, credo, or class. 

Belan’s heart is set on accompanying a child’s life, coexisting through growth and wellbeing, and of course, in harmony with the child’s family all along the journey.