Brand Profile
THE POUPÉE SABOTAGE
Kids are the perfect sabotage to every grown-up mess, especially effective against seriousness, pretence, boredom and uneventful wardrobes. The Poupée couture is designed as an antidote to unoriginality, rebelling against fast copy-paste fashion and turning a kid’s conventional wardrobe into a theatre dressing room.
THE POUPÉE ID
STATEMENT: Dress up like nobody’s watching.
DATE OF BIRTH: Every moment, now, now and now.
NATION: Democracy of United Wonderlands. COMPOSITION: 50% fabric, 50% laughter.
CHARACTER: 50% avant-garde, 50% démodé.
INGREDIENTS: Cotton (candy), pure wool, sunshine, silk.
STYLE: Dreamy, strike-a-pose proof and too-cool-for-school.
ADD-ONS: Stardust glitter, removable elements, embroidery.
Poupée is the brainchild of designer and creative director Christina Mathea, a young mother from Greece with a theatrical background in costume design. Christina’s signature inspiration stems from extravaganza, humor and contrasts. Her diverse designs are whimsical and artful, playing around with the element of surprise (the way children do; constantly moving, constantly creating, constantly improvising). Each piece is love-made, full of energy, poetry and ha-ha-ha’s, pretty eventful and at the same time adaptable to a laid-back lifestyle. Each Poupée collection introduces complete outfits, built-up around insightful scenarios inspired by childhood memories either real or make-believe. TIP: Handle with care, imagination and extra LOLs.