Brand Profile
The Regional Tourism Board of Basilicata, according to the Regional Programme, promotes the envelopment of the local resources through marketing activities for a complete “tourist product”.
Particularly the Board (composed with 18 employers and one Chief Director):
a. promotes the knowledge of the regional and local tourist resources, especially the natural, historical, ecological, artistic, monumental and cultural issues;
b. collaborates with other Local and City Boards and tourism private operators associations and categories by consulting and informing about tourism;
c. gives technical assistance to the sector tourist operators and associations;
d. makes realization and divulgation of the promotional – informational brochures and materials with the aim to promote the regional natural, cultural and tourist resources, also through publicity and information means.